September Webinar: Signals Product Update

This September’s webinar is an invaluable opportunity! Optimize your Signals account, enhance your content management, and align your marketing strategies with the customer’s journey. Don’t miss out on this chance to take your Signals experience and expertise to the next level!     This September’s webinar promises to be an exciting event for Signals’ users,…

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August Webinar: Signals Product Update

Signals Product Updates for August

In August’s upcoming webinar, our experts, Billy and Taylor, will delve into the exciting topic of Signal’s new customer Salesforce fields and provide comprehensive guidance on how to effectively create segments to harness the full potential of your customer data. Additionally, they will share invaluable best practices for building chatbots, equipping you with the knowledge…

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Steering ChatGPT- A Tactical Guide to Writing Subject Lines & Winning Campaign Ideas

Listen to it on our podcast! Stream it on: Spotify Apple Simplecast Key Highlights AI key concepts: LLM, generative, pre-trained, transformers -> discriminative ai to classify or predict -> generative ai -> keep learning -> machine learning  ChatGPT doesn’t know everything. Some prompts are responded with confused responses or some that don’t make complete sense…

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Decoding AI: Exploring its Everday Applications

Listen to it on our podcast! Stream it on: Spotify Apple Simplecast Key Highlights Difference between AI and generative AI  Understand LLM and ML  There are four areas we should be talking about with the challenges of AI and ethical considerations  Bias. Whatever you train it on, that’s what it will learn.   Privacy: The…

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Unhinging Potential: Compelling Reasons to Embrace Regie.ai

Listen to it on our podcast! Stream it on: Spotify Apple Simplecast Key Highlights Four reasons you should use regie.ai  You don’t have to prompt the engineer when using Regie.ai.  Don’t have to tell Regie what you’re doing. Regie intuitively know the workflow you’re in  Regie provides sales ready output.   Regie gives managers full…

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Unlocking Insights with AI: The AI Multiplier Method

Listen to it on our podcast! Stream it on: Spotify Apple Simplecast Key Highlights The risk of utilizing AI is that there’s the potential of losing jobs. The opportunities of utilizing AI meant the top 5% of companies will get better by multipliers and the top 30% will get better by at least 25%.   There’s…

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Twelve Key Points that are Underway in Changing Marketing for the Future

Listen to it on our podcast! Stream it on: Spotify Apple Streamcast Key Highlights The first 5 key points:  Pascal Finette: The past innovation appears flatter than it was, and the innovation moving forward seems steeper than it will be.  1) Prioritize owned vs. rented land, meaning leverage your opportunities.   2) Data is more…

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Navigating the AI Frontier: Exploration and Implementation 

Listen to it on our podcast! Stream it on: Spotify Apple Simplecast Key Highlights In GTP, t stands for transform, not creation. These tools are incredible at content transformation.   In some ways, it is more useful for data analysts than content creators  Every marketer needs to learn these tools, play with them, research them,…

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Changing the Sales Game with AI and Personalization

Listen to it on our podcast! Stream it on: Spotify Apple Simplecast Key Highlights Customers expect companies to be well informed about their personalized information during an interaction. Personalization influences buyer behavior.  Personalization is used to create AI generated gift messages that correlate with the gift being sent.   Enhancing user experience is done through an…

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Keynote: The 21st Century AI Revolution

Listen to it on our podcast! Stream it on: Spotify Apple Simplecast Key Highlights Generative Artificial Intelligence is machine learning used to generate content. It is based on a large language model  There has been a major data boom within the last year or two. What people used to have to get degrees for, they…

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