Signal Based Marketing Summit

The Signal-Based Marketing Summit is dedicated to leveraging buyer signals to strengthen your strategies and drive growth. These sessions cover a range of topics, from signal-based selling to gaining deeper insights into the buyer journey through intent data. Explore some of the on-demand sessions below!

Keynote Sessions

Dave Elkington
David Yockelson

Interpret

Gain insights into identifying and capturing buyer intent data that fuel your go-to-market (GTM) and account-based marketing (ABM) strategies.

Mason Cosby
Allison Snow
Saumya Bhatnagar
Declan Mulkeen

Understand

Dive into the science of decoding buyer behavior and turning data into strategies that drive growth. Leverage insights from top executives who’ve mastered using buyer behavior data.

Kevin White
Trinity Nguyen
David Dulany
Jenn Steele
Vikram Maram
Satwick Saxena
Peda Venki Pola
Amber Bogie

Orchestrate

Understand how to leverage buyer signals to create personalized experiences and improve alignment between sales and marketing, ensuring intent data is effectively utilized to drive outcomes.

Christina Maag
Justin Rowe
Jamie Shanks
Nathan Thompson, and Josh Carter
HyperBound Panel
Ragen, Lashay, & Moni
Allyson Havener
Dan Gershenson
Moshe Pesach