- In GTP, t stands for transform, not creation. These tools are incredible at content transformation.
- In some ways, it is more useful for data analysts than content creators
- Every marketer needs to learn these tools, play with them, research them, and get to know them.
Jon Miller
Jon Miller is a marketing entrepreneur and thought leader with 25 years of experience in disruptive marketing technology. He is currently CMO of Demandbase, was previously the CEO and founder of Engagio. Prior to that, he co-founded Marketo, where he served as the CMO and played a key role in helping the company achieve an IPO and category leadership. A frequent speaker and author, Jon's accolades include being named Most Influential Marketing CEO of the Year and one of the 10 Most Influential Tech Marketers. With degrees from Harvard and Stanford, Jon's innovative ideas continue to inspire and drive the industry forward.
Billy Bateman
Billy Bateman is the Co-Founder of ChatFunnels, a digital conversation analytics, and optimization solutions provider. He has a background in digital marketing, business operations, and entrepreneurship. Billy grew up in Idaho and graduated from Brigham Young University. He has a Master of Business Administration from Boise State University. He is an avid outdoorsman and enjoys fishing and hunting