Posts by Marketing
Bot Platform Review with Chatbot Expert Arvell Craig
Reading Time: 13 minutes Guest: Arvell Craig– As an early adopter of chatbots technology, Arvell helps companies create chatbot funnels that take leads on interactive journeys to become qualified opportunities.He recently launched the “COFOCUS Accountability Chatbot” inside Facebook Messenger which automates accountability conversations for professional coaches.With ChatbotFunnels.me – we are helping marketing agencies standout with their clients by providing…
Read MoreTop 4 Live-Chat Best Practices To Help Build Leads
The idea of live chat is pretty simple, right? Someone comes to your website. They have a question. They chat in. Then someone on your team answers their question and hopefully moves them down the pipeline and towards a sale. However, despite the apparent simplicity, many companies just can’t quite seem to get live chat right. But…
Read More4 Essential Strategies to Generating Pipeline
Reading Time: 9 minutes Guest: Tom Jenkins– Tom designs and implements sales and marketing strategies for growing and socially focused organizations. At present, he’s happily leading the Marketing Team at CloudTask. Overview: In this episode of digital conversations our host Billy Bateman and our guest, Tom Jenkins of CloudTask shares 4 essential strategies to generating pipeline using bots and using social…
Read More3 Tips To Help Your Chatbot Marketing Strategy
We’d all like our bots to work right? After all the effort and thought that goes into designing and creating a good chatbot, we’d like the results to reflect that hard work! If you’re finding that good results are still eluding your chatbots, maybe it’s time to go back to the drawing board and rethink…
Read MoreHow To Build A Conversational Chatbot
Chatbots are relatively new to the conversational design space, which means that there aren’t any patterns for how to create and manage them. The technology is out there, but it’s being underutilized because no one really knows what the best practices are. What To Know Before You Create Your Chatbot To create a successful chatbot,…
Read MoreHow to Use Bots and Content to Print Money
Guest: Mark Kilen– Mark Kilens is VP of Content and Community at Drift where he leads the blogging, editorial, social, Drift Insider, and HYPERGROWTH teams. Prior to joining Drift, he served as VP and founder of HubSpot Academy. As an enthusiastic former customer, Mark joined HubSpot in 2010 as an Inbound Marketing Consultant, where he spent…
Read MoreEverything To Know About Video Chatbots
We love videos. Videos are engaging, interactive, and use multiple senses to teach and persuade us. And since the average buyer is just like the average person, buyers want videos too! They want a sales process that is easy understand and quick to complete. They want to set the pace, learn on their own time, and…
Read MoreGabe Larsen of XANT Reveals 5 Steps to Selling Smarter
Reading Time: 14 minutes Podcast: Digital Conversations with Billy Bateman Guest: Gabe Larsen– Gabe’s path to success started in 2005, when he spent two years managing InsideSales.com’s four-person sales team. Accenture in San Francisco was Gabe’s next stop, where he worked as a business analyst on the CalPERS project, the nation’s largest public pension fund with assets totaling…
Read MoreOur Chatbot A/B Testing Example
Reading Time: 3 minutes As a company focused on optimization through experimentation, we run a lot of A/B tests. We test copy changes, subject lines, male vs. female senders, form vs. bot, etc. It’s very informative to put two things against each other to see which comes out on top. But this week, while running regressions on our most recent experiment, we came…
Read More3 Secrets to Conversational Design
Reading Time: 13 minutes Podcast: Digital Conversations with Billy Bateman Overview: Our host Billy Bateman and Guest Hans van Dam discuss tactics to designing conversations that meet the rational and emotional needs of your user and training effective personnel by educating them in technology psychology and language. Guest:Hans van Dam– is co-founder of Robocopy and the Conversational Academy.…
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