Patrick Ketchum | Building a Team Brand in the Pandemic | Demand Gen Summit 2021

patrick ketchum building a team brand in the pandemic


In an interview with Billy, Patrick discusses how his companies have responded to the pandemic with innovation and technology. 


With a background in politics and technology, Patrick started 585 Strategies to provide medical care. He also created Inlay to facilitate medical staffing. 



“We have a lot of work to do. Healthcare in general has been turned upside down, not only because of the pandemic. People are now seeing that even if they don’t have a doctor nearby, go to a hospital regularly, or have a primary care provider, they can take responsibility for their own health. This created a giant opportunity in the market for us to fill to empower people and to disrupt the system that for so long so many people have complained about. Now for the first time, because of all the changes this year, we’re seeing that this won’t be solved by governments. It will be solved by private industries, entrepreneurs, and innovation.”