Ashley Gross discusses how AI can solve your revenue problems. She states "Start with a clear problem, a solid diagnosis, and a unique strategy for using that LLM. If you don't see ROI within the first week of your free trial, the tool will likely end up being a time suck"
Key Points
- Companies love their tools, but they don't integrate them accurately. This leads to incomplete ICP scores, a broken planning process, and a longer sales cycle because of misalignment and friction between teams
- Accurate and dependable data is key to engaging target accounts and closing deals on a mutually beneficial timeline. With AI, we can clean and enrich our data, allowing for precise targeting, personalized outreach, and higher conversion rates
- Many pilot projects don't get off the ground because everyone is more concerned with other issues rather than using the technology for its intended purpose. AI is just technology, and you need to approach it like any other—by onboarding to fully understand its features and capabilities.
About the Speaker:
Ashley Gross
CEO & Founder
Ashley Gross is currently the CEO & Founder of AI Workforce Alliance. With a background leading AI adoption at commercetools, where she managed over 20 successful projects, Ashley is a leader in AI-driven marketing. She’s passionate about ethical AI use and is building The Prompt Community to offer straightforward AI education for entrepreneurs. She also serves on the Retail AI council as the Generative AI strategist.