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You know those inflatable chambers where they generate a money blowing tornado? The ones where whatever money you can catch, you get to keep. Imagine you’re in one. You’re watching not only ones but tens, twentys and even some fiftys fly around you. The more you try to gather the bills into you, the more…

Speed. I am speed. -Lightning McQueen 2006 Scott Mark and Billy Bateman tell us that the fastest way to lose leads could be to lose your speed. The rhyming is cringey but there’s real data behind it! You could be dropping countless sales purely because of your response time. Why? Speed to Lead (Generation) According to SuperOffice, 41% of buyers…

Amazon Go is a convenience store chain that allows shoppers to avoid checkout lines and almost any human interaction while shopping. Through sensors and cameras, a person’s purchase is calculated as it is removed from the shelves and charged to their credit card as they walk out of the store. The ease is unreal. Automated chat…

In an article we just published last week, Sterling Beck had some strong opinions against becoming dependant on Facebook for advertising and marketing. Here we have the opinion of Natasha Takahashi- co-founder of the School of Bots. She believes that Facebook Messenger has the potential if used correctly to help with engagement marketing, building your list, and propelling your business. Getting…

In a recent podcast with Billy Bateman and Sterling Beck, Beck highlights his success using viral growth to propel his company, ListReports. Maybe not the obvious approach, he has been able to increase sales with less cost. His solution? Word of Mouth. Marketing Techniques The history of marketing is a long and involved one, but what do we have to show for it today?…

In a recent podcast, Billy Bateman and Andrew Parker discussed the latest trends in automated messages. This topic is actually addressing the bigger trend of marketing automation, and it’s foreseeable revolutionary power. Why Use Marketing Automation? “Marketing automation drives a 14.5% increase in sales productivity and a 12.2% reduction in marketing overhead overall,” Salesforce announced,…

Landing pages are a great opportunity to engage potential customers in conversations. You can implement a bot that triggers in the bottom, right-hand corner of the screen. You could also have a conversational landing page with content on the left. This is usually in the form of a PDF document with a column for the…

Reading Time: 3 minutes Let’s face it.  You already know the answer to the question below.   Why are so many people overweight?    If you’re like most people, hearing the word “exercise” brings an immediate pang of guilt. To amplify the problem, many of us try to make up for not exercising by eating too much! 👀   Regardless of their current situation, most…

Reading Time: 3 minutes “Would you like an interactive video demo or a personalized demo with an account executive?” Out of 649 potential leads who answered this question, 52.9% answered that they would prefer the self-guided video demo. While 47.1% answered that they would prefer the personalized demo with an account executive. Overview For years the only…

Reading Time: 4 minutes Virtually every company wants more sales but it’s rare to find a company that can consistently come up with the magical recipe for continued sales growth. In a world where business is evolving at a breakneck pace, how can companies keep up? What works right now and what will continue to work in…