RevTech Summit 2021

Up your game!

Watch the presentations from each track below!

Marketing Automation

Learn from the world's best marketers what tools and tactics the experts are using in 2021. They will cover the future of marketing and what should be added to your tech stack.

Sales Automation

The top sales leaders will be revealing proven steps for sales success. These best practices will include: the future of selling, and what new tools sales leaders are using to book more meetings and close deals.

Revenue Analytics

Learn the data points and technology that are essential to crafting an efficient and robust tech stack and an effective marketing strategy.

RevTech Summit Opening Keynotes

Godard

"Trends in Technology Used to Drive Revenue Growth" - Godard Abel, Co-Founder & CEO of G2

Heather

"Growth Organizational Strategies and Models" - Heather Zynczak, Former CMO of Domo and Pluralsight

Marketing Automation

The Three Critical Components of Real-Time Personalization

By Pete Ketchum | March 16, 2021

Reading Time: 16 minutes Overview: The Three Critical Components of Real-Time Personalization, presented by Andrew LeClair– Sr. Product Marketing Manager, Pega at RevTech Summit 2021. About the speaker: A results oriented, self-motivated, and inquisitive marketer with a proven record of accomplishment in thetechnology space. My strong organizational, critical thinking, and communication skills allow me to providecustomized deliverables summarizing complex…

Driving Demand in a Pandemic: What’s Changed and What Stays

By Pete Ketchum | March 16, 2021

Reading Time: 10 minutes Overview: Driving Demand in a Pandemic: What’s Changed and What Stays by Clark Newby for RevTech Summit 2021. About the speaker: Software marketing and alliances veteran with 25+ years of proven success creating categories, opening emerging markets, driving to market leadership and delivering great outcomes for customers and investors. The result has been 6 successful…

Keys to Drive Revenue with Technology

By Pete Ketchum | March 16, 2021

Reading Time: 11 minutes Overview: Gabe Larsen the VP of Marketing at Kustomer goes through technology that will help you drive revenue as well as recommendations for technologies and social tools that will help your tech stack. About the speaker: Gabe leads Kustomer’s worldwide marketing efforts, including advertising, brand, communications, demand, and digital. Prior to joining Kustomer, Gabe was the…

Impacting The Modern Buyer

By Pete Ketchum | March 16, 2021

Reading Time: 13 minutes Overview: Greg Dickinson the CEO of Omedym and Paul Noone’s discuss the modern buyer and how to create a buying process that caters to them. About the speaker: Greg Dickinson, Founder and CEO, Omedym. Greg is an experienced software executive who has helped drive growth and establishes market leadership for true innovators like Ariba (acquired…

Email Marketing in 2021 and Beyond with Jeannette Castañeda

By Pete Ketchum | March 16, 2021

Reading Time: 9 minutes Overview: Jeannette Castañeda talks about the future of email marketing in her 2021 RevTech Summit presentation About the speaker: I help B2B companies achieve their goals by creating email campaigns that support subscribers in realizing their own goals.I’ve been (rightly) accused of being a nerd. I brings my unquenchable curiosity and deeply analytical mind to…

3 Ways to Increase Chat Efficiency with Jennifer Kordash

By Pete Ketchum | March 16, 2021

Reading Time: 14 minutes Overview: Jennifer Kordash in charge of Enterprise Demand Gen at Quickbase shares how to make chat more efficient at the 2021 RevTech Summit. About the speaker: Jennifer works at QuickBase. As the Field Marketing Manager she manages, builds and launches demand generation programs in line with the Go to Market company initiatives and campaigns. She is…

5 Ways Demandbase is Transforming Our Marketing

By Pete Ketchum | March 16, 2021

Reading Time: 12 minutes Overview: Jon Miller the CMO and CPO at DemandBase discusses how DemandBase has transformed FourKites marketing. About the speaker: Jon is a marketing entrepreneur and thought leader. He is currently the Chief Marketing and Product Officer at Demandbase, the leading account-based marketing platform. Previously, Jon was the CEO and founder of Engagio (acquired by Demandbase) and was co-founder at Marketo (Nasdaq:MKTO), a…

The Future of Account Engagement with Latane Conant

By Pete Ketchum | March 16, 2021

Reading Time: 11 minutes Overview: Learn about the future of account engagement with Latane Conant CMO of 6Sense. She teaches how to create a better user experience for your users. About the speaker: As CMO of 6sense, Latané is passionate about empowering marketing leaders with effective technology, predictive insights, and thought leadership so they can confidently lead their teams, company,…

The Seven (New) Habits of Successful Marketers – Matt Heinz

By Pete Ketchum | February 15, 2021

Reading Time: 15 minutes Overview: Learn from Matt Heinz, the President of Heinz Marketing, seven habits of successful marketers. Become a more successful marketer with these habits including, empathy, diplomacy and radical curiosity and more! About the speaker: More than 15 years of marketing, business development and sales experience from a variety of organizations, vertical industries and company…

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See the Winners of the RevTech Awards 2021

Sales Automation

How Restructuring Can Take You From Manager to Leader

By Pete Ketchum | March 19, 2021

Reading Time: 14 minutes Overview: Lindsey Boggs Digital Sales Manager at Citrix gives specific tactics to improve your leadership through better One on Ones and meetings. About the speaker: I am a sales leader with experience with all types of companies from startups to Fortune 500 companies. My career in sales started at Bronto Software (an Oracle company) where I…

ZoomInfo’s Philosophy on RevTech

By Pete Ketchum | March 16, 2021

Reading Time: 12 minutes Overview: Scott Sutton of ZoomInfo presents his thoughts on RevTech with Billy Bateman of ChatFunnels at RevTech Summit 2021. About the speaker: Scott Sutton serves as the Vice President, Operations and Sales Development of DiscoverOrg. Scott started at DiscoverOrg in December of 2018. Scott currently resides in the Portland, Oregon Area. Billy: All right, everyone. Welcome…

Evaluating Sales Development Calls with Steve Richard

By Pete Ketchum | March 16, 2021

Reading Time: 15 minutes Overview: Steve Richard walks us through the evaluation of sales calls. He gives a sales rep real time feed back on a call with a customer. About the speaker: My mission and life’s work is to help sales professionals become wildly successful. I believe that the quality of sales conversations matters, yet the profession of…

Next Gen Sales Close Experience

By Pete Ketchum | February 15, 2021

Reading Time: 15 minutes Overview: Next Gen Sales Close Experience: Eliminating friction and getting better deals across the finish line. Session presented by Streemly. Andrea Ibanez, CEO & Co-Founder, and Jeff Burtenshaw, Head of Growth. About the speaker: Andrea Ibanez is a total standout. She was born in Bolivia and immigrated to Utah as a child, and her two…

Demystifying the Dark Matter: Building an Effective Sales Enablement Technology Stack

By Pete Ketchum | February 15, 2021

Reading Time: 10 minutes Overview: Roderick Jefferson outlines how to effectively build a sales tech stack at RevTech 2021 About the speaker: Roderick Jefferson & Associates is a global sales enablement consulting firm. We partner with some of the most innovative companies, globally by utilizing cutting-edge technologies designed to decrease time to revenue , increase sales productivity and deploy…

3 Mindset Shifts That Lead to Explosive Growth

By Pete Ketchum | February 15, 2021

Reading Time: 14 minutes Overview: Matt Wolach a B2B sales coach goes through 3 ways to help improve your confidence and your sales. About the speaker: Matt Wolach works with founders and leaders in B2B SaaS companies to transform their product demo and sales process into one that attracts and emotionally compels buyers to purchase. Hi, I am Matt. I am…

Virtual Selling and Beyond: The Tech Stack You Can’t Live Without

By Pete Ketchum | February 15, 2021

Reading Time: 19 minutes Overview: Alice Heiman goes through her marketing tech stack at the RevTech Summit 2021. About the speaker: Alice demonstrates how sales performance is directly related to a leader’s mindset. When sales leaders change the way they work with sales teams, results are immediate and dramatic. Hi, I’m Alice Heiman. And I’m excited to be with…

Revenue Analytics

21 Hard Sales Challenge with Brandon Bornancin

By Pete Ketchum | March 15, 2021

Reading Time: 10 minutes Overview: Brandon Bornancin and Seamless.AI present the 21 Hard Sales Challenge at RevTech 2021. About the speaker: Over the past 10 years, Brandon has built a following of salespeople & entrepreneurs in the millions, he’s sold hundreds of thousands of his books, popularized the concept “Sales Lists”, and founded the software company Seamless.AI that helps…

6 Fundamental SEO Truths to Live By with Bruce Clay

By Pete Ketchum | March 15, 2021

Reading Time: 12 minutes Overview: Learn 6 SEO principles from the father of SEO, Bruce Clay. About the speaker: Bruce Clay, an internet and digital marketing guru, is better known as a founding-father of search engine optimization, and one of the first people to popularize the term. In addition 1996, he started Bruce Clay Inc, an internet marketing…

Three Ways You’re Killing Your Content (and not in a good way) with Heather Dopson

By Pete Ketchum | March 15, 2021

Reading Time: 10 minutes Overview: Learn from social media expert Heather Dopson 3 ways you’re killing your content. About the speaker: Heather Dopson in charge of brand and community growth at Astrella. She also goes through 4 components you can harness to help you Facebook content grow. Hey there all of you out there in laptop land. I am…

How to Reverse Engineer Your Growth Plan with Jim Huffman

By Pete Ketchum | March 15, 2021

Reading Time: 12 minutes Overview: Jim Huffman the CEO of GrowthHit walks us through the best practices to reverse engineering your competitors growth plan at the 2021 RevTech Summit. About the speaker: CEO of GrowthHit, a growth marketing consultancy specializing in CRO. Author of the Amazon best seller, The Growth Marketer’s Playbook, a book that pushed Seth Godin off…

Data Forensics of The Technical Buyer

By Pete Ketchum | March 15, 2021

Reading Time: 16 minutes Overview: Rick Tolman the VP of Global Demand Gen at Pluralsight goes through new buying scenarios as well as three phases that each buyer goes through. About the speaker: Senior demand generation leader spanning 20+ years of progressive experience building top-performing, revenue driven, global demand programs. For high-growth SaaS technology companies including Sony, Adobe, Ancestry.com, Pluralsight,…

Leveraging Sales & Marketing Tech: Build, Buy, and In-Between

By Pete Ketchum | February 15, 2021

Reading Time: 11 minutes Overview: Learn how to leveraging Sales & Marketing Tech in order to Build, Buy, and In-Between with Mark Maughan of DOMO for the RevTech Summit 2021. Mark: Welcome. Before we jump in, by way of quick introduction, my name is Mark Maughan. I’m the Vice President of Business Operations and analytics at Domo. I’m coming to…