Research By Signals
Access our research, case studies, and e-books below.
Mastering Demand Generation: Strategies for Sales and Marketing
In this eBook, we've compiled the top key points from the 2024 Demand Gen Summit to offer you proven strategies from industry experts. These strategies are designed to help you attract, engage, and convert more leads into loyal customers.
With 2024 fast approaching, businesses are challenged to do more with less. Check out the blueprint to learn what strategies companies are using to level up their demand generation.
Learn from 30+ of the industry leaders on how their teams are leveraging the power of AI to generate Revenue.
Transform your business with '18 Demand Gen Strategies to Start Implementing' – the ultimate guide to driving Demand Gen growth.
Signals' Native HubSpot Integration
Generating new sales contacts can be a challenging and time-consuming task. However, our integration simplifies the entire process.
By integrating our platform, you can easily add companies and contacts that visit your website to your HubSpot CRM.
This can help fill your team's calendars with deals and tasks, making the process of filling your sales pipeline smoother and more efficient than ever before.
Demand Generation Blueprint
This "Blueprint of Demand Gen" is intended to show how demand generation programs can be implemented strategically in a way that incorporates the fundamentals of ABM and encourages close alignment between marketing and sales.
Those businesses that can successfully implement an adaptive demand gen program will reap the rewards in terms of increased revenue. Demand generation in 2023 will be all about the customer experience and marketing/sales alignment.
2023 Account-Based Engagement Strategy Guide
In this strategy guide, you will discover the best and most actionable account-based engagement practices to engage and convert your leads into paying customers. You’ll see how creating alignment between marketing, sales, and service will yield better focus, communication, and personalized experiences for your buyers.
Study- 2022 Demand Gen Benchmark Study
The 2022 DGS Spring Benchmark study aims to identify the most popular and effective marketing strategies in the first half of 2022. We used survey results gathered from attendees of our latest Demand Gen Summit and analyzed the behaviors of 300+ companies.
Study- 2022 RevTech Strategies and Trends
We surveyed 600+ demand gen professionals to learn the most effective growth strategies for 2022 and onward.
25 Insider Secrets of Account-Based Engagement
This e-book features key strategies and takeaways from industry-leading speakers at our ABE Summit held in August 2021.
Study- 2021 Spring Demand Gen Strategies and Trends
We surveyed 600+ demand gen professionals to learn the most effective growth strategies for 2021 and onward.
The Demand Gen Leader's 2021 Cheatsheet
Learn 37 Lessons from 2021's best Demand Gen Leaders. We condensed the key points from 37 leaders at the Demand Gen Summit 2021.
How Signals consulting helped Pantheon book 88% more meetings
Thanks to their partnership with Signals, Pantheon was able to achieve their goals: chatbots helped them book 88% more meetings. Personalization based on intent, A/B testing, and SDR agent training contributed to this dramatic payoff.
30 RevTech Strategies for 2021
We compiled top findings from the industry expert presentations at the RevTech Summit 2021 to help you learn how to optimize your tech stack.
25 Secrets from Experts on Demand Gen
This e-book, recapping the Demand Gen Summit 2020, features 25 marketing and sales leaders who share strategies for optimizing your company's funnel.